About Us & You

Steve's Story

Fascinated by the question...

“How am I going to decide what to do for work?” since he was a child, Steve started his career as social worker.

Not fully satisfied with the traditional approaches...

Steve embarked on a journey to help people answer that question in a more effective way, beyond the vocational assessments.

After a 7-year period of research and development

with the help of leading experts including Stephen Covey, Will Schultz and Ken Wilber, Steve created the Implicit Career Search (ICS) Method.

Since then ICS...

has been studied by independent organisations and delivered in to individuals, businesses and governments.

Beginning

Having been fascinated since childhood by the question of “How am I going to decide what to do for work?” I eventually found myself delivering career planning workshops to unemployed clients in British Columbia. In 1987 this consisted of some basic assessments (MBTI, Strong Vocational Assessment, Holland Codes) combined with a lot of attempts at motivation (Becoming Assertive, Dealing with Stress, etc.) and some basic job search help (Resume and Cover Letter Writing, Interview Techniques, etc.). These workshops were enthusiastically received by most participants and many of them went on to find work shortly after, mostly due to this boost of enthusiasm accompanied by an increase in self-esteem. The work often did not last long however, and I would find ex-clients back in my classroom, looking for another boost. This did not seem like a sustainable model to me. Eventually I realized that even the people we did help, were attaining jobs that would have been filled by someone whether we were delivering this program or not. This became a serious challenge to me, and I decided to solve it.

Research Phase 1

Thus began a four-year odyssey of travelling all over North America and Europe taking any course and studying any approach that I thought may give me a clue to helping people decide what they wanted their careers to be and how they would accomplish that. I participated in workshops ranging from Shamanism in Arizona to Business Leadership at Berkely, CA. After being introduced to Joseph Campbell and his Hero’s Journey motif, I decided to use that as the background for my work. This solved my problem of providing unemployed people with career programs for jobs that would get filled anyway. Encouraging people to heroically contribute to making our world a better place is a worthwhile investment of taxpayer’s money I thought, and still do.

While taking courses and having experiences during the day I was reading fanatically at night. I read all of Campbell’s and Carl Jung’s published material, explored the Perennial Philosophy as described by Houston Smith. I covered all of Peter Drucker and Alan Watts, and looked into Nietzsche, Emerson and Freud. While driving I would listen to tapes of Wayne Dyer, Deepak Chopra and others. As I came across each new concept, I made a note to include that somewhere in the modules of my workshop.

A critical point of this journey occurred while I was participating in what turned out to be a, for me, life-changing program (Practitioner of Organizational Behaviour) through University Associates in San Diego. The curriculum involved three ten-day stints in San Diego where we were introduced to many of the leading lights of the time from the business and human potential worlds. It was during this course that I met the brilliant American psychologist, Dr. Will Schutz (Joy, Profound Simplicity, The Human Element, FIRO Theory, etc.). Will became enamoured with my quest and offered to help me with it.

Thus began another four-year journey – to develop what would become The Implicit Career Search.

Research Phase 2

In 1990 I was living in Salmon Arm, BC and contracting to both the Federal and Provincial governments to provide services to the unemployed in that area. Due to the employment contract field being new at the time and Salmon Arm being isolated from the main centres, I was given free rein to experiment with different approaches.

I also had the security of a contract, that ran for four years, with the federal government, that provided me with 16 participants a month to experiment with. Will and I devised a process where we would design a ten-day workshop that would provide participants with an internal and external ‘heroic journey’, I would deliver the workshop and then we would discuss the outcomes of each exercise and either keep, revise, or replace them for the next workshop. Will taught me six different methods to apply in workshops: lecturettes, written assessments, guided imagery, movement, group feedback and non-verbal exercises. Delivering guided imagery in Salmon Arm in 1990 produced some interesting reactions!

Our 3 goals were to:

1. Discover what the main motivation would be to get people enthusiastic, and re-energised for looking for work.

2. Develop an approach that would make their job search practical and sustainable.

3. Have the approach be a worthwhile investment of taxpayer funding.

As an aside - an entertaining book could be written based on the stories that came out of those workshops.

For the first year or so we applied Will’s FIRO Theory to help participants understand where they were getting stuck in their Behaviours, Feelings, and Self-Concept as the Inner Journey of the first 5 days. The Outer Journey was an amalgamation of Richard Bolle’s ‘What Colour is Your Parachute?”, Steven Covey’s ‘7 Habits of Highly Effective People’ (I had become a certified 7 Habits practitioner) and the usual resume writing, job search and interview techniques.

The participants in the first 18 classes became quite motivated. It seemed to me, however, that they were getting an increase in self-esteem but not a focus on a career path. Then one discussion with one client changed everything. Dennis was the ultimate disruptive client, rolling eyes, insulting other participants, constantly interrupting me. After about fifteen minutes of this I called a break and took Dennis into my office to ask what was going on. He forcefully explained how he did not have time for navel gazing as he had no idea how he was going to feed his kids that night, pay the rent at the end of the month and so on. Internally I agreed that this was not the best time for him to participate in this workshop and I thought I was going to say that. I am still shocked at the words that actually came out of my mouth that day, “Fair enough, but when you take care of all that what are you going to contribute to the world.” When he lifted his hand I thought it was to hit me and I began to duck. I then realized he was wiping tears away and he said, “If you can help me figure that out I will figure the rest out myself.” He went on to be the star client of the group and, using his plan from that week, developed his own business running a worm farm in Enderby, BC.

That interaction helped me realize my own work purpose: To develop methods and techniques that will encourage individuals to pursue their implicit careers.

I named the program ‘implicit’ because my experience during the four years of research had convinced that our work purpose is ‘available but not apparent’, we cannot be told what it is, we need to decide that for ourselves.

Delivery

The Implicit Career Search has since taken on many forms: public workshops, coaching, business programs, online versions and now, a live online version. Through this it has maintained six core modules. Each module is based and supported by theory by academics and scholars, most of whom I have worked directly with in developing the module.

This table is intended to give you a sense of the academic background to each module.

	Module	Consulted Directly With
1	Taking Charge (Decision Making) – discovering areas where I have more control than I previously thought.	Dr. Will Schutz
2	Getting Unstuck (Personal Development) – identifying labels, defensive behaviours, limiting beliefs and ‘shoulds’ that I have, usually unconsciously, taken on and using tools to lessen their influence on my decision making.	Dr. Will Schutz
3	Personal Mission Statement (Personal Definition) – defining the person I intend to be and putting that into practice.	Dr. Stephen Covey
4	Work Purpose Statement (Career Definition) – declaring the contribution I will eventually make through my work.	Influenced by: Bridges, Drucker, Boldt, others
5	Career Development Spectrum (Career Development) – developing the career through the five stages of craftsperson-manager-leader-expert-creator	Ken Wilber
6	Strategic Career Planning (Career Planning) – identifying vision stages, implementation steps and contingency plans	Jack Stephens, University Associates (Applied Strategic Planning)

I am happy to report that The Implicit Career Search is now delivered in Canada, USA, UK, France, Mexico, Belgium, Switzerland, Sweden, and Holland in one of its various formats:

5 day workshop; One-one Coaching (live and online); Online programs (The Aha Moment and

Career Hero) and a 5 day live, online version (Working On Purpose).

The Emergent Leaders Program is a combination of Will’s Human Element workshop (designed for organizations) and The Implicit Career Search. It encourages businesses to provide their employees with implicit career planning to help them decide, based on their work purpose, whether to stay with that business or to develop a plan to move on from it. This approach has resulted in some, to me, incredible results in improving staff engagement and retention.

To this point availability to ICS has been limited to those who have been able to participate in group sessions but now, thanks to the inspired genius of my business partner, Silviu Cojocaru, the program is available to all online through The Aha Moment!

Steve in the media:

Silviu's Story

After a successful start in his career…

At 19 he was working in 3 part-time jobs and 2 volunteering schemes while studying, and won the Student-Employee-of-the-year in the UK. Soon after he became unfulfilled at work.

By 23 he...

Had changed industries 3 times, built expertise around landing hard-to-get jobs, and started side-business helping millennials land their dream jobs.

At 25 he collaborated with Steve Miller:

And co-founded The Aha! Moment Academy (after seeing how clients needed a holistic solution to their career problems, not just help with landing the jobs).

By 29 Silviu:

Spent more than 1,000+ hours facilitating hundreds of professionals and government agencies, developed his FORMAL method and got certified as a Integra Protocol Trainer.

"Silviu Cojocaru has been chosen as a top Transition Coach by the coachfoundation.com.

After a successful start in his career…he:

was working in 3 part-time jobs, participating in 2 volunteering schemes while studying (graduated with 1st in Business Management) - which won him the Student-Employee-of-The-Year-in-the-UK Award
consulted for one of the largest financial institutions in the world where his consulting impacted 90,000 people
earning as much as his 40-year-old colleagues, always holding more than 1 job

…he became unfulfilled at work:

Bored
Dissatisfied
Unhappy

By 23 he:

changed industries and roles 3 times, each time without having all the experience needed on the Job Description

built expertise around landing had-to-get jobs without having 100% of the formal experience
started Millennial Hero - initially a side project that turned into a business helping millennials land hard-to-get jobs – with a success rate close to 100%

After seeing how clients achieved success but were still dissatisfied after their new job honeymoon was over, he recognised that landing the job is just half of the equation. The other half is: knowing what roles and careers to go for, knowing how to plan and manage one’s career effectively.

At 25 he collaborated with Steve Miller, the creator of the Implicit Career Search Method and a pioneer in the career planning industry with 3 decades of experience, and co-founded The Aha! Moment Academy - an organisation that helps working adults plan their careers that are successful but also fulfilling and satisfying beyond the new job-honeymoon phase.

By 29 Silviu:

spent more than 1,000+ hours coaching, training and facilitating hundreds of professionals, leaders, managers, executives and government agencies.
certified as Integra Protocol Practitioner (only 13 people in the world)
created The FORMAL Method©
wrote hundreds of articles and appeared on various podcasts:

Silviu’s Work Purpose is: To create & deliver programmes (workshops & coaching) that unleash human potential and guide people to their own light so they can live a heroic life.

We made an already successful career planning program fail-proof

In 2017 they met and...

Recognised how each of them were holding the other half of a life-changing program. They both had not only complementary skills and experience but complementary programs and approaches so they decided to collaborate.

Through this collaboration

They moved Steve’s 5-day face-to-face ICS workshop online and added Silviu’s FORMAL© job search method.

In this collaboration...

Silviu brings the latest Job Search Strategies plus his energy and passion.

Steve brings a unique, effective and tested career development approach along with a huge amount of experience and wisdom gained over 30+ years.

Who is this for?

Everyone needs a clear, purposeful and strategic plan for their career.

The profile of our clients isn’t based on their:
● role
● industry
● seniority/experience
● employment status
● current or future career aspirations

You're not expected to change careers, stay in the same career or start your own business. You create a plan that will offer your the growth, security and the fulfillment you desire.

As a result of going through the ICS process participants have:
● stayed in the same careers
● changed career
● have started their own businesses

All participants created reasonable, practical and realistic plans to contribute to this world with the skills they had or wanted to build.

To gain the most out of this process, we encourage participants to go through the process when the time is right:

● if you need a job tomorrow or can't pay your bills...
● if have recently gone through a traumatic event...
● if you can't prioritise the process (on average participants require 2-3 hrs/week)...

...then during the Career Clarity session we may recommend postponing the start of the process until you gain some more emotional and financial stability.

Having said that, many of our clients work in parallel with a therapist, or change jobs, houses, countries, or get married – while going through the process.

We believe everyone has a significant contribution to make in the world.

Unfortunately, many people are on a career path that has little meaning to them.

We have an innovative and proven method to help people become crystal clear on their purpose and how to strategically develop that into a fulfilling life.

As result, they wake up excited each day, knowing that what they do matters to them and others.

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“I was an HR director for a big multinational here in Switzerland.

I told you at the beginning, I was very confused. I had all these voices in my head telling me, ‘You can't do that. You will fail. It will never work.’

Now, I have none of these voices anymore in my head. And it's very clear what I want to do.

And I even talk to a lot of people now. I'm all out there talking to people and speaking about this.

And of course, I think 80% of the people tell me, ‘there's already so many coaches out there’.

But I don't care. They can tell me whatever they want but that's what I want to do.

During the program, the first part for me was more as a surprise and especially all the visualization exercises. Because people expect to go into 'these are my competencies' and try to identify a dream job based on the skills they already have.

I can't say the visualisation exercises were challenging because I like that. I like that type of exploration. But they were more of a surprise in that type of program.

For me, what I learned in the program was clarity and determination.

I needed to understand somehow where my career took the wrong turn. And why?

Because if I didn't, if I hadn't understood this, I would've run a big risk of going back and do the same mistake again.

Cause you know, when you have a big job, a big salary, I'm the bread-maker for my family. If I don't earn a good living, then it puts us under pressure.

There was a huge risk for me but...

The fact that we went through all this thinking process and I had this moment where I understood that THAT direction was wrong because it was not aligned with my values and with the life I wanted to live in the future with what I want.

To anyone who wants to join the program, I'd say go for it. But you need to be determined and motivated to change something in your professional life.

You need to have enough time to go through the modules. You need to have this willingness to go dig quite deep and go into areas where things that are not so nice. So be brave. For me, it was key to my transition."

“I started my career as engineer because I wanted to use my skills that I acquired in engineering school which was very interesting.

But after just three years, I knew that I wouldn't stay that much in this domain and I knew that I wanted to become sales because I was attracted by sales in the consulting. And I felt that I would like to do the job that my business manager was doing. Let's say building teams of consulting.

I did the change from consultant to sales and also business management in the consulting domain. I enjoyed it very much. I became director in the consulting domain. And my next step that I was thinking I had to do was to open my company because I would say that was the next step.

And going to Silviu was the last brick to continue my career.

Being able to follow your coaching and being able to connect and to understand really who you are made the whole difference. You could go, I would say, to people who have very good connections, in a multinational company who will drop your CV to a good table. This is not the same.

The program helped find my purpose. Be able to hear my inner self was I would say a key enabler, one of the key enablers that was helping me to propel my motivation and it give [me] a sense in what I was doing. With the exercises that was given to me reflecting on my career, or reflecting on my failures, reflecting on my successes was really, really a key.

Now that I'm purpose driven that I know that my calling is to be a pioneer, I'm much more peaceful. I know what I'm doing and I know why I'm here. And it gives me confidence.

Now I'm at Salesforce. Salesforce is an amazing company, a huge growth, unique product management.

It's an upgrade in every domain, in the salary, in the mission, in the client in the portfolio, in the team. This is an upgrade everywhere and I can say I'm blessed. I can say this. It was not easy but it's awesome.

And for me, now I know also my strength because we made this matrix of competencies.

And also, you brought also to me this capability to really work on my weaknesses and through the PDAP also, for instance and all these tools will help me to enhance myself as a person and a professional.

And I discovered something - how to listen to myself. This is something I was always struggling with because I was not able to hear my emotions. I was pushing back emotions. I was taught that we shouldn't hear ourselves.

You taught me that that's wrong. I had to hear my emotions in order to be able to be empathic to people. And the emotion has something to say.

And it's another Aha! moment that I brought home.

Now in my company I have to build a strategy and I have clarity and also kind of a compass. This doesn't give me the guarantee to reach success but this gives me confidence to know I'm at the right place at the right time doing the right job.

This is the main idea of your program and this is a coaching that enables people. I was already in a journey where I was really trying to understand who I am, etc. but you brought me even further in this understanding.

You've been able to bring my boundaries of understanding of who I am to another step. Through the psychological approach, through this inner self that is hearing and it's all outside.

You're such a genius guy. Really. It changed my life. The Aha! Moment has changed my life in a good way and ushered me, it enabled me to change myself, my life. I would say to usher me in this in this new thing. This was definitely a good decision. Definitely.

I would recommend this to anybody. For the tools that you provide and for all of those things that I was telling you before.”

"I used to look at the problem as a logistical issue. It's more about, I'm going to go back to London, and I need to find a job. And what's the best way to apply for jobs, and how should I think about things like travel, and should I just stay in my current lane?

The moment I decided to apply for the program, I definitely took into consideration the amount of experience which was being offered by Silviu and Steve. So I did a little bit of research about them.

I think that was the most important factor at the time I needed to decide before the deadline ran out.

Having someone like Steve with decades of experience, I know that he knows what he's talking about.

It was really good to have someone like Steve and Silviu on The Aha! Moment academy because this process has to be done using methods which are tried and tested.

I've had experiences with similar services previously, and I never got that feeling that the coaches were actually interested in my success.

When I began doing The Aha! Moment program, there were so many challenges while doing the exercises throughout the program. But at each of those moments, you have people on board who have seen it all.

Talking to Silviu, I really got the impression that you were there for your clients and you were really passionate about it.

What The Aha! Moment did for me was an understanding of how important it is to connect with your essence.

Number two was actually having a method, which I thought was tried and tested.

And since our last session, I've actually already landed one interview and that's just from one attempt I've made. That's quite a good breakthrough and it's in a role which I didn't think I'd get an interview for.

Anyone who is on the fence of joining this program, I would tell you of the importance of having people who have been through the process.

Steve and Silviu has so much experience applying and refining their method and have mastered the process and bring that depth of experience into coaching you and helping you.

They've set it up for me and I can't express how grateful I am. They have definitely over-delivered.

This is stuff was missing in my previous experience with coaching. All of this stuff which I paid the previous person for - The Aha! Moment Academy delivered 10 times more value."

“Before joining the program, I feel that I wanted to do something else but I didn't know what I wanted to do, and whether I could do it, or whether I just left it too late. You know, age barrier, that sort of thing. That's what I originally thought, that I couldn't... I just had to stay with what I was doing until I retired, basically.

I worked for the same company for 21 years. That's quite a long time to be working for one company, but I just thought, there's something else that I want to do.

I wasn't sure whether I wanted to get out of law, because I'm a lawyer. Whether that was the right thing to do because you've done the law degree. You've done your professional qualification. Should you just leave it all behind?

So, there was that.

I decided I'm just going to take voluntary redundancy which people thought was a bit silly in the current circumstances.

Because obviously we're in the middle of a pandemic. People were being furloughed at other companies, and people were losing their jobs, and there's more people out there looking for jobs. And I just thought, 'No, I'm just going to go with it.'

So, that's what I did.

It was so difficult to leave my current career because I think it's easier to stay in something. It's difficult to change. It is difficult to make that decision to change.

You're in a comfortable route as it were. And it's easier to stay in that comfortable track, going down your little roots, rather than turning off the road somewhere, and just doing something completely different.

But speaking to Silviu and Steve, they were completely different to anything else. And I thought, no, this is going to work. Because it made sense when you were talking to me, and I thought, 'No, this makes sense.'

And it did make sense. It's the way someone puts it across to you. Somebody could tell me all this, and the other but you guys made it simple.

It is simple when you get down to it. But other than that, it's a real uphill struggle when you're trying to decide what you want to do. And you might say to people, 'What do they know? Or, What does he know?'.

It was enlightening to actually write down things that Silviu and Steve went through.

During the program, I feel so liberated because Silviu and Steve told me, 'Okay, it's not difficult. This is what you have to do.' And I did all the coursework.

I think there's something missing somewhere, but no, this is it.

And I find it so eye-opening, if you like, to be able to say, 'Well yeah, I can do something else.' And so I just acted upon it.

The entire journey was awesome. Really awesome.

I'm one of the people that sit on the fence. I'm so skeptical, cause I'm a lawyer and I have to question things. But no, just go with it. Just trust your instinct and go with it.”

"In the last 10 years, I've been a leader in education sector. When I joined the Aha! Moment Academy, I was in a senior leadership team in a large charity within the education side of things.

I was working really long hours, holding the teams through crisis, I was already thinking about changing the job but...

The reason why I joined the Aha! Moment Academy was because I started to think about what's next in the context of:

'What do I really want in life rather than just what's my next promotion or next job?'

I started to feel a little bit tired with where I was and kinda thinking 'Do I really want to continue doing this?'

I started to feel like – 'I want to enjoy my life, I don't want to just work.'

I certainly had really poor work-life balance when I started this.

I was just working and normally in leadership positions you often do, but it was even more so than normal because it was the crisis response.

And I think what was challenging was we didn't know how long it was going to last and I felt like, I don't think I can go on forever. I was starting to feel it.

I started to reassess, what are my values, what do I want in life?

I want spend more time with my family, friends, with my partner and I wasn't doing that because I was working in a great senior position, but I wasn't really that happy.

And I think my problem was as well that I get bored quite quickly and I think I was just jumping from one job to another because every time I achieved what I wanted to achieve, it was like, 'okay, time to move on to the next one'.

I wat in that kind of wheel - if there's a problem I'm up for it.

And then I realized that I just keep doing that and I don't actually think about the why am I doing this? Why do I always want a problem or a challenge?

I joined at the point where I was just thinking about what's my next big job? But knowing somewhere deep down that I actually probably didn't want the next big job, that I've done enough of that.

Every time I take a job I felt 'this is another mountain to climb' but I keep climbing these different mountains but none were MY mountain.

During the program, it was really scary at first because I'm now my own boss. I don't have a PA to help me with things and I don't have an IT team and a finance team. I have to do it all by myself.

When I look at the mission statement I've written as part of the course of who I want to be and how I want to live my life, I look at it and say, 'This is what I'm doing'. I wanted to spend more time with my friends and my family. I wanted to have better work-life balance and not work sixty hours a week.

I wanted to do things that will fulfill me and where I feel that I really doing something meaningful.

And I do because I have coaching sessions with my clients and I leave a feeling like this was worth it. I'm making a difference. I have just made a difference to somebody's day, life, week, job, whatever it is.

After joining the program, what's amazing is, I've got the work-life balance that I wanted. I feel like I'm totally in control of my diary. I do what I do when I want to do and I still feel really fulfilled.

To anyone who wanted to join the program, you shouldn't think about that - this is too much money to spend, because what you're going to get out of it is way more valuable than the investment that you're making.

I definitely say that the combo of the program, the fact that it's evidence-based and well researched, and that you've got Silviu who's the driving power behind this and Steve, it just works! I've certainly seen it work for me.

It's brought me the results and I've not even expected those. It was money well spent and one of the best investments ever. I'd just say don't even hesitate."

"I studied to be a lawyer. I worked as a lawyer for three years in India. I wanted to change my career from law to something else.

I wanted to get into marketing which is why I went ahead and did my MBA in Marketing and Strategy.

It didn't work out. So, I worked as an Operations Manager. Currently I work as an Assistant Operations Manager in a charity in UK.

I've moved countries over the past two years and I've moved roles and functions. Well, I had been applying to a lot of roles, and not really getting either any response, or even after interviewing, I was getting rejected.

I think one real problem I was facing was that I was an outsider and did not have any London experience. Another thing was also that I did not know how to navigate the London market.

And also, I myself was not very sure about where I wanted to be, what I wanted to do, my industry function, etc. I was very anxious.

[I was] anxious in the sense that I would start working on one work stream and then jump to another. And my mind was always in an overdrive and very unsettled.

The course was very expensive for me especially I had not been earning for two years. So that was one big obstacle. Another obstacle also was I had tried this career coaching with someone else.

I was in the midst of it and it wasn't working well. It had been two, three weeks that I'd been working with that person and I was not getting the support that I needed.

I'd had a really bad experience.

When I spoke to Silviu, it was not just about working on my CV or to work on some techniques and tactics. It looks like Silviu could solve my problem of also answering what I want to do.

And also, I saw of course that you were carrying out the whole thing. But you were also associated with Steve. And I saw Steve's credentials and I saw that he has worked for 20 years or so in this field.

And he has done a lot of work, written books, collaborated with a lot of people.

So that gave me confidence that although I don't know you people, you guys have something solid versus a random guy off the internet.

What did surprise me were a lot of personal qualities about Silviu. And by personal qualities I mean the kind of support he was giving.

Silviu was working very hard to support me. I saw that he also recognized that timelines are tough when you're in the actual job market.

The program is for people who are wanting to change, or do something and define what that something is.

It's very different for people who are very clear about what they want to do in the future. It’s not just a career coaching. It is a mixture of life coaching and career coaching.

I was looking for a career coach. And the money part was, I sold the money part by saying that, ‘I need this, and if it works out, it is a good investment.’ "

“Before I joined the academy, I was teaching and I still am. I am an elementary education public school teacher and this will be my 25th year coming up in the fall. I teach elementary school and I'm currently teaching fifth grade in the United States.

I got a little tired of the all of the politics involved in education and I didn't feel like I had freedom or autonomy to really be me.

I'm given a curriculum. I'm giving a pacing guide. I'm giving mandates by the state and the federal government. Of course, I have to follow those but something was missing. And the more I worked with children, I saw their struggles and their needs.

They have a lot of social and emotional needs that are not being met in the public school. We just sort of pushed the academics really hard and I was sort of losing my steam and feeling very stuck and dissatisfied.

One day I was scrolling around on Facebook just looking for something. And I just happened to see Silviu doing a little infomercial.

He said a lot of keywords that really resonated with me, like - being stuck in your career, being unhappy and unfulfilled and you don't have to be that way.

You can really find out who you truly are and what you want to contribute to the world. And I thought that is what I'm seeking.

Silviu and Steve helped me develop a Career Plan that is very doable and I know it will be successful because I intend to do it.

Even though I had this job that felt very dead and void to me, now I can have more passion about it because I can deliver my Work Purpose in that job until I get to different stages of my plan.

I have more confidence now. I have less fear. I have more direction, clarity.

One thing I learned in this journey is, I am starting to believe that if I mess up along the way, if I make mistakes, that's okay. I used to really shame myself and beat myself up when I would make mistakes.

I would feel not good enough and not competent enough and then I would just kind of, retreat back into a shell and stop, like I can't do that.

Now I'm beginning to work with those beliefs because I'm more conscious about them. And I'm like, 'I don't have to accept this as a truth.'

These beliefs are not truths, they're just habits and beliefs that we've picked up and they're programmed into our minds and we can change the programming in our mind and therefore our beliefs. And so I am learning to do that.

I'm a teacher and that's where I am but I intend to work my Work Purpose in my job. Now I'm more intentional about it. I know who I am in my essence. I know what I want to contribute to my students and I intend to implement that.

When I go back to school, I am going to be a different woman. So empowered, so confident, knows what she wants and watch out, it's all I can say.

I can see myself getting involved in groups that maybe go to different schools, public schools, and speak to young people, speak to educators, speak to parents that work with young people and then eventually evolve into a speaking career for young people and parents and educators.

The program has great resources. The coaches, Silviu and Steve are so accessible. I can send a message and Silviu respond immediately - 'Hey, let's have a coaching call' and they can steer me in the right direction. I've not experienced that before. The coaches I've had are not always so easily assessable.

Silviu and Steve truly invested in their clients and it is so worth the investment.

Any money that anybody pays to invest in their Personal Development and Career Development is so worth it. It is just worth it. It's priceless and I am so grateful to them. I really am.

It is one of the best, to this day, personal and career development programs I've ever taken and I've taken quite a few, and this is the golden ticket right here.”

"Before this program, I was applying to various job opportunities that I felt like a good fit. But at the end of the job interviews, nothing came up. I never passed like the second round or third round of interviews. I was never the desired candidate. I never receive a job offer. So I felt something was wrong.

Then I met Silviu on LinkedIn. He [asked me] questions that led me to question myself about everything I have been doing.

After talking to him, I was able to identify my purpose and identify what I want to do at my next steps professionally and also personally.

Now I was able to apply all the knowledge given by these courses and officially have a new job now. I am going to start working for this new company following my purpose.

Right now, I am in Mexico and working with my cousin with the avocado thing. That's something I really want to do as my purpose. And I feel amazing. I feel so great that I know that I'm doing what I want and that my career is going to provide me what I need to follow my purpose.

I already have three opportunities or four opportunities, and thanks to them I was able to have this clarity to distinguish between what I want. After this clarity came, I was able to define my job opportunity and literally go for it in a good way. And this was just crazy.

It was amazing to be able to present myself as I am and at the same time be efficient with my speaking and say what I have to say in the proper way. Because I was so bad at this.

Just to tell you guys that this definitely works. Just to give you a hint, I pass from $110,000 job to a $152,000 job. Additionally, I receive all the perks and benefits that I need. This is something amazing. I cannot describe how my family and I feel about this.

What Sylviu and Steve are doing is just amazing.

After all of this, I was able to align my brain, my ideas and go forward. Thanks to this program, I was able to easily identify my purpose.

I know that is a journey. It's not easy but thank God I was able to identify this. And that's why, for me, it was easy to now say – ‘this is my purpose’. "

"I've never had a clear idea of how I am professionally. I think that's why it's always been a matter of changing one course to another or one avenue to another.

I'm creative. I'm outgoing, I like talking to people. I feed up other people's energies but I've never had a clearer idea of what I want to do in my life.

And so that's why I think finding a career that really fits me has been a very hard to quantify thing. That's why when the pandemic hit, I did have a lot of questions in my mind.

Before I joined the academy, I was working for a sustainability consultancy. I was working as a senior consultant for a lot of hours. I was probably doing 50-60 hours a week.

A lot of pressure, getting in early trying to get ahead of deadlines. Working late, sometimes working through the night. A lot of pressure dealing with young trainees and junior consultants as a senior consultant trying to manage 10, 15 projects and a lot of pressure and feeling often overwhelmed.

I was doing a role that I wasn't really recruited for. I was meant to be out and about visiting and working with companies and those projects weren't coming through. I was doing primarily a project management role, writing a lot of reports, being very desk based, which I hate doing, and then being pressured into that role as well. Then I got furloughed.

I had so many limiting beliefs about what I could or couldn't do or what I should and shouldn't explore even to the point of who could or couldn't help me.

So I've done crazy career change of different things and then I was thinking about who I could approach to ask about lecturing.

Before joining the program, Silviu said, ‘Don't judge who can and can't help you or who will or won't be the people to open up the doors for you. You tell me what you're working on and we will see where we can support you. All I care about is that I will have enabled you to professionally flourish.’

After hearing his words ‘If you have professionally flourished, then I will have done my job.’,

Joining the program, I was afraid that the money I was paying for is not going to deliver. I had quite a lot of expectations. Whether it was going to be something that would really make a difference.

And looking back, I would say it was absolutely worth the investment. It was worth the investment on not just a get another job but an investment in terms of my mental health.

What was really important for me is to have a family and to have a support network to say that this was something I could use as a positivity.

And having an outside perspective and Silviu’s advice - ‘if you do the same thing, you get the same outcomes’, is a proof that taking alternative approach is definitely worth it.

I know what I can say yes to. I know what my manoeuvrability is meant that I was still hated doing the negotiation. I still found it really difficult. But I think I had confidence that I knew my worth and I knew what I was and wasn't willing to accept.

To do a 12-week course where the structure of it is far more about who you are and what you want to do and what makes you happy. And then the career element to that, you've got so much out of it.

I’ve got so much out of it that I think I realized what I needed to do. It was more of how would I really keep the motivation and the focus.

The best word I can about the program is energizing.

I've been so glad of the support and the network and the structure and the solidity. That's given me an energy to feel this is doable and I can work on this.

Also, it is empowering because it's gives you the ability to think I can do this. And so often it feels insurmountable.

There’s always reasons not to do something. But I think having someone who's an expert and is going to give you a hug when you need a hug, and also gives you a bit of a kick when you need a kick. And it's hard to do that on your own."

"My biggest challenge before joining the Aha! Moment Academy was actually taking control of myself... making a move in terms of my career.

I just moved to the UK from the Philippines, and I was struggling a lot in terms of career. I had the career in sales and it was probably about three years I've been in sales already.

However, I was just feeling a little bit awkward with myself. This is what I want to do but why am I unhappy with what I'm doing? I was just trying to get a grasp of it.

It made me question myself a bit: ‘Am I going in the right direction?’ ‘Is this what I really want to do?’

I became comfortable in the position: 'I need to put money on the table' - the usual norms that we get from our parents or friends.

And that is when I joined the Aha! Academy. I have no regrets making that choice.

With the plan coming into place, I had to take a first step. To leave the current role I'm in but before I leave I had to have a backup plan which was obviously highlighting what am I going to do.

If I'm going to find a job, do I still know what I can do well.

Going through the modules, it was not easy as well. Trying to balance everything on your plate. Doing your usual job on top of that while having some time to work on yourself, it's not easy as well.

But when I stepped back and re-did that visualization exercise kind of helped me a lot. It helped me grow. I took the decision to just do another field sales role with a company and actually it's not a big corporate company now. It's with a startup, which I'm quite happy with.

I used all the materials that I had for preparing for the interview highlighting my brag bank. I put that all together and I brought you to the table. Also I had the implementation plan in place in the first 30, 60 day and 90 days plan.

I'm currently serving notice at my current role. It hasn't been easy with them as well. When I was doing the turnover process [exiting process], it was stressful. It feels like a heavy weight being de loaded off you.

I'm so excited. I felt like I've never felt like this before. I have that certainty that my plans are in place taking.

The biggest aha moment that I've experienced was the realizations in taking the course and having something concrete in terms of the subject, in terms of executing my goals, in terms of what do I want to do.

The exercise that we did highlighted: I was bringing genuine products and services to certain people.

That Aha! moment occurred when I took the first step.

Then the next Aha! moment that I had was obviously with the vision plan.

I was trying to put all the kind of careers together obviously. Where do I want to see myself? A lot of things were coming through my mind at the time.

I got overwhelmed to be honest. And I had to take a step back [to breathe] and then do the exercise.

With those steps that I took from the modules probably six and seven, I slowly put it together.

I was getting a little bit confused by myself but what Silviu and Steve meant when starting the journey is just put it, write it down, and then if you're happy with it, just take the step.

I’ve come so far from where I was originally.

I'm actually doing something to get my career in check.

I had the vision plan and I had my work purpose.

What Silviu said about getting a seed job to get some money on the table, it has to be aligned with your work purpose.

My journey during the program is like a Rollercoaster… in a good way. Because it's thrilling and exciting. It wasn't easy. It was never going to be easy making these choices especially stepping out of that comfort zone.

Starting the journey itself with the Aha! Moment Academy, that's the first big step I've made.

One key lesson that I've learned in the program is, you're going to have that fear but you need to take the first step. It's about being brave.

If you make a mistake in taking that first step, it's okay. At least you've tried it compared to what other people have done.

And that was the bravest thing, just taking the first step.

Also, you have to have a plan.

And I'm here now with all smiles and definitely that confidence.

If anybody was going to look into this video, I would say take the first step! Be brave and take the program.

Trust me, you will not regret it. Just be brave."

"Before joining the program, my biggest challenge was - what I'm going to do in life and what I'm going to do with myself.

How I'm going to navigate myself through the rest of my life. Because I was feeling very lost at that moment.

I've already tried different jobs, different approaches, and pushing myself through different moments in life. It was still like this uncertainty and unknown.

I could feel that there is something and I've been feeling this call for some time prior to the program.

But I could never really sit down and put it into some frames or vocalize it or I didn't really know what that is.

I've been trying different things but not really getting the results.

I tried creative like marketing agencies. I've tried freelance, I've tried even some craft work. I've tried customer service jobs. I've tried social media, advertising jobs. And it was always just saying to myself, I will figure. I'm just like, I need a job and then I will figure out what I'm going to do next.

And while I was doing the job, that was never really much time to focus on myself and figure out what I really want to do.

And then I'll find myself in a gap again and again. So that was just like a vicious circle.

The results I had after three months in the program were:

(1) Now I know that I have a lot of control or at least I have a choice. And I'm motivated. I'm much more motivated.

Just getting to know myself and there's this strength inside me that I didn't see in myself before which is amazing.

Just like getting to know my skills, my abilities for all the tools that you've provided from the choice, from payoffs, from knowing that you start with a 10%.

(2) The big part was about the beliefs and assumptions that we tell ourselves. Whether there are career assumptions, money assumptions, lifestyle assumptions.

And then actually believing and started to see that you have the power to change them.

It's not to somebody else. It's not to external conditions. You make all the choices around that. That's why that gave me lots of strength.

(3) And also helping me to find the essence or basically reconnect with the essence with my core.

It was suddenly a change. When you're aware of it and that you can act from the core of yourself.

Suddenly anything is possible. It's like, wow, there must be an amazing feeling.

It is brilliant because that gives you this strength and belief that I can actually do it.

And even if those beliefs will come back again because it's like a work in progress, then you know that like once you've learned the tools. Once you kind of start applying them.

There's no way back because you have some compass and you can help yourself to navigate for this. At least that was my experience.

One word to describe the program was CLARITY.

Just like that program, it gave me a lot of clarity.

Why? I think because what I've just said with all the tools, with all the support and having the space to explore. It is also about the environment that you provide and with other people that are on the same path and journey.

I remember before the program, I have some visions or some dreams that would be like, ‘No, you don't want to go there. No, you don't want to try it. Don't go in there in the front row. Don't try too hard’.

But now it's like, ‘Yes, I can do this. I can actually do this and whatever.’

If there’s any struggles, then I know that I have the tools and I know that I have the strength inside me that I can use for actually moving forward. So that was a massive change for me.

Because with my work purpose, I could see why I was working on it.

I could see the parts of me that have been there before, even in my childhood. But they've been just piled up with some other things when I was growing up. I started remembering those little moments that I completely forgot about.

Then I was also a part of discovering my skills that I have them and that I can merge them with life that I learn throughout my life. That's amazing, honestly.

What also helped me a lot was this approach when I've learned that things like to treat whatever happened in me in the past and whatever's going to happen in the future, treat them as experiences and try not to judge whether that is good or bad.

That was also a game changer to me. And it helped me to be more compassionate towards myself as well.

This and that happened. You just move on and learn from that or use it to help you even just like to develop better.

To those who are on the fence of joining the program, just go for it. Don't think twice. Seriously.

In the beginning it might not be something that you are entirely looking for. But you might be really surprised on your journey. But it's so worth it.

It gives you strength and gives you courage. It empowers you.

It gives you more freedom and what you think that you can do and what you're capable of."

"Before enrolling in the program, I was in advertising, and I had been in advertising for a few decades. It really hooked me. It checked a lot of the boxes for me because I got to help businesses be prosperous and expand and people to stay employed.

Agencies are such fun environments to work in. It attracts the outgoing and wildly creative people. Very stimulating environments to work in.

But I had begun to become discontent that there wasn't enough socially redeeming value in the work that I was doing and I wanted to be of more direct help.

And then boom… I got laid off due to Covid!

I thought this is my opportunity to make that change, to make that shift that I've been feeling coming on for a while.

Well, and it's too easy to do that when you're relatively happy. I was making very good money into six figures.

You know, I had nice benefit package. I had vacation. I was, um, at a managerial level. So I had a seat at the boardroom table in terms of the direction of the company. And I was training people, and I love to train and teach and mentor and pour into managing an administration.

That's what kept me there for as long as it did. There was a lot of things that I was really happy with.

But when in your soul something is saying, I'm happy, but it's not enough. Meanwhile, there's this voice in your soul going, I'm not happy. Maybe the rest of you is, but I'm not, we're not doing enough.

Before joining the program, I talked to people, googled some stuff, went to some the odd class.

I had explored around on there but the piece that I was missing was the profiling of the strengths and the interests and the aptitudes and the abilities to sort of match things up.

All I knew was that I wanted to offer more direct help.

this boiling point of frustration all the years I was told that my business experience equated to a university education, because I don't have any post-secondary.

I only have my grade 12 but I've managed to teach myself along the way and read everything and just be a sponge.

And it worked. I had success in my career.

As I said, I was at a senior managerial level and all of that.

And I've done international work and so much fun. So much fun. Then I get laid off, and all I knew about job hunting was throw a resume, throw a cover letter, pray to God.

So then I find out about this great new tool, the applicant tracking system and the filters that employers put on it that say, post-secondary out go, and I can't even get an interview.

I can write a resume that I look good on paper, but to compensate for that lack of post-secondary, I need to get in front of someone.

If I talk to them, I can get them to see that I have value to offer, but I can't get an audience because the applicant tracking system has annihilated me.

So I took this course, which was what connected me to the Academy.

And this course was comprehensive in the fundamentals.

Everything from computer skills to resume writing, to cover letter writing, and, and so on and so forth.

It was the academy that blew the doors wide open and said, ‘You don't have to be defeated by a lack of post-secondary education.’

Here in Alberta, we are particularly challenged, our true unemployment rate in Alberta is something like 25%, because we had a downturn of oil in 2015, and a lot of those people have fallen off the government records, but they're still unemployed to this day.

I'm not 25 anymore. That makes employers consider me a liability. I have to overcome the object, all the objections, and there's a whole list of them to being a mature worker. I'm in a market with 25% unemployment, and I don't have any post-secondary education.

I was trying to get happy about being a barista, and that wasn't working.

And then along comes the Academy and says, ‘Did you know about seed jobs? Did you know about purpose hacking?’

And then also gave the actual templates of the emails and the scripts of what to say when you connect.

And all of a sudden, I had tools. I had strategies I could make a way where there seemed to be no way.

The Academy is mind blowing and transformative to me.

And now I have landed a job. It is a job that is of direct help, but it's temporary only.

But now I have these tools that the Academy provided. I can use inside the organization to advance as well as if I wanted to go outside of it.

I've identified my work purpose which gives me so much inner peace that I'm not failing.

That I'm targeted and directed. Fulfilled and transformative. Absolutely transformative.

This is not taught anywhere. This is the gold standard. The keys to the kingdom.

In Calgary, you can't swing a dead cat and not hit 10 unemployed people. So I've got lots of friends that haven't chosen to avail themselves of tools such as yours, and they think they're just going to send a resume. I’m like, it’s not going to work.

But it gets you in touch with who you are and what your values are. And if you don't know, how can you carve a path forward?

From where I sit today and the journey that the Academy put me on, I can contrast myself with my friends who know none of this.

And I really fear for short of a lucky bounce how they're going to succeed. Because they're not equipped, their eyes aren't opened, they don't have the tools, they don't have the strategies.

The Academy gives you tools and strategy. It gives you workarounds like purpose hacking is a brilliant workaround.

I truly believed on a stack of Bibles that I was going to carry on in advertising and satisfy my soul with volunteer work.

And when the Academy comes along and says, ‘No, you don't. Here's a plan of progression. You can get a seed job.’

It was like someone threw a rope to me in the Quick Send and said, here you can come out of this quick send here.

This is how I almost feel a bit ashamed that I thought that I was just stuck forever. But it was like this the Academy said - Here's the road paved with Gold Walk on it.

After the program, I've got this seed job. It isn't just a survival job.

it's a job where I am like directly helping. We're in the middle of a pandemic. I'm in the trenches in the healthcare system fighting. It's fantastic.

And the Academy helped me write the cover letter and resume that made that happen because I have no background in healthcare.

I have no experience in healthcare. I have no healthcare education. But you do a lot of teaching about how the hiring people think.

Having a plan and knowing that there's so many avenues you can learn about is so exciting, it's so validating.

There's a forward momentum. I almost feel pulled forward because I can't wait for an opportunity to purpose hack somebody's butt at my employer now because I don't think anybody does that.

In the interview for this job, I asked a question that the Academy taught me to ask. And it was a phone interview but you could tell the person was rocked and she paused and you could hear the smile come on her face. And she said, ‘Nobody has ever asked me that.’ And I knew I made a lasting impression with that one little step.

I went from a mature worker that nobody wants in a 25% unemployment market with no post-secondary education in the middle of a pandemic to the job I'm in now.

This just brings a smile not only on my face but in my heart.

I don't care about the battle. I'll fight the fight. I'll get in the fight but I need to know I've got the ammunition to fight.

And that's what the Academy gave me.

It made me not helpless anymore. You can't be an independent adult and feel helpless. It destroys your mental health.

This entire journey that the Academy helps is I would say transformative.

And to those who are thinking to begin this journey, I will say….

You don't know what you don't know. And if you aren't good to you, who will be?

This is the keys to the kingdom. This is the ticket, this is the tools, this is the equipping, this is the strategy. This is the, this is the, the, the battle prep that you need that's going to take you out of the ditch and back up on the road.

I've listened to people sort of get comfortable with being in that ditch, being in that rut. I've seen people shrug. Oh well, what can I do? Don't stay there. It's only more misery. Avail yourself of the what is offered here, and it will change your life."

"Prior to joining the academy, I didn't know what I wanted to do. I was suffering from imposter syndrome, and couldn't see a clear path of progression because I never stopped to understand what elements of my work I actually enjoy and what brings me value.

This made me feel frustrated and anxious that I didn’t have a plan. It made me lose the feeling of value within myself. I had tried self-help / motivational / find your purpose books.

Joining the academy, I initially felt like I had nothing to lose and lots to gain, and I’m glad I did.

The initial interaction with Silviu was a moment where I felt a connection with him and that I’d be able to work with him.

I was debating and trying to work out which path of permanent employment / contract / consulting would be the best path for me, and through this academy I got there.

After taking the academy, I felt cathartic. The academy itself at points makes you dig deep and understand things about yourself much better.

The academy doesn’t try to make you fit into a path, instead it enables you to understand your journey, and yourself and hone in on what feels good for you and where you as a person get value from the work you currently do or things your not doing yet.

I also felt I gained some clarity and perspective on myself, understood fully why my journey had taken me to where I was and felt empowered to be in control of my own future & destiny.

If I didn't have this as a starting point I wouldn't have made this decision and embarked on a new way of working which suits my lifestyle, allows me to give back and contribute to my purpose.

Had I taken this academy 10 years ago, I truly believe I would have had much more of an idea on how to approach my plan on how to get to where I want to, and would not have fallen into the trap of making some of the same mistakes over and over again.

After I started this journey, I feel like weight has been lifted off me because I was able to work through the academy and get to a point of clarity about my purpose and a plan to get the things I want from my career on my terms.

To everyone who are on the fence of investing to this program, just do it.

Its gonna feel tough at times, but this is one of the best investments I've made in myself.

If you want to feel like your work in life and your purpose are connected and get to a point of clarity from chaos in your head this will definitely help you.

Best investment you are going to make is the one in you."

"Before the program, I'd owned my own business for about seven and a half years. It was just a small retail shop. I just felt like it is time to move on for several reasons. I've been working hard at trying to actually sell the business and get out of it, and then I finally got out of it and I thought I would know what I was going to be doing. And it ended up that I had no idea what I was doing.

The first couple of modules were probably the most challenging in the program.

Going out and talking to people and exploring a lot of those personal assumptions was very difficult. And it wasn't exactly the most fun. It was hard to get through, it was challenging.

And looking back, there were surprising amount of things I didn't expect. Some of the actually smaller exercises that we did like the five clicks for me was really weird but that was probably the biggest AHA moment of the entire thing. It was like everything just snapped into focus.

By the end of it, I feel like I have a completely different outlook altogether with just how I approach things is dramatically different than before.

Before it felt like when I was applying for jobs, I've just got the kind of get this done and hurry up and just get whatever you can and just go for it.

Whereas now, I need to actually take the time and think about what jobs do I actually want.

And then it is a much more almost I get to the enjoyment of choosing now instead of being maybe they'll choose me. Now I get to go out. I can thoughtfully and very carefully plan my application and I have trust that I know what I'm doing now and that I can actually get the job done.

Also before, I thought I knew what I was doing and what people were expecting of me, but now I have a much clearer understanding of where I'm going, what I'm doing and getting rid of a lot of those personal assumptions on this whole process.

So rather than trying to assume that I know what I'm doing or assume I know what they're looking for, I actually go out and actually explore and understand what they're looking for.

Having the clarity and having the tools to go through those assumptions feels awesome. The best word to describe it would be just freeing.

I recommend the program because it really does build on everything that was in the beginning and it's very difficult to see how it really comes all together at the end, but it's absolutely worth it. A hundred percent worth it, and it will be hard, but you should definitely do it."

About us...

Steve's Story

Steve is the Creator of The Implicit Career Search and Founding Partner at The Aha Moment Academy.

Fascinated by the question...

Not fully satisfied with the traditional approaches...

After a 7-year period of research and development

Since then ICS...

Click to Read Steve's Story

Silviu's Story

Silviu is the co-founder and CEO of the Aha! Moment Academy.

After a successful start in his career…

By 23 he...

At 25 he collaborated with Steve Miller:

By 29 Silviu:

Click to Read Silviu's Story

We made an already successful career planning program fail-proof

In 2017 they met and...

Through this collaboration

In this collaboration...

About You

About us...

Steve's Story

Steve is the Creator of The Implicit Career Search and Founding Partner at The Aha Moment Academy.

Fascinated by the question...

Not fully satisfied with the traditional approaches...

After a 7-year period of research and development

Since then ICS...

Click to Read Steve's Story

Silviu's Story

Silviu is the co-founder and CEO of the Aha! Moment Academy.

After a successful start in his career…

By 23 he...

At 25 he collaborated with Steve Miller:

By 29 Silviu:

Click to Read Silviu's Story

We made an already successful career planning program fail-proof

In 2017 they met and...

Through this collaboration

In this collaboration...

About You

Download The Aha! Moment Academy Program Map

Anne Francoise